Internet in the intermediation role of travel agents: The Portuguese case

  • Criador do t贸pico Reposit贸rio do ISCTE-IUL
  • Start date
R

Reposit贸rio do ISCTE-IUL

Guest
Breve resumo:
Title: Internet in the intermediation role of travel agents: The Portuguese case
Authors: Loureiro, S.; Ferreira, E.S.; Lopes, R.
Editors: Pedro Brito, Kim-Shyan Fam
Abstract: This article attempts to assess the impact that Internet has in the intermediation of travel agencies operating in Portugal. Firstly, the study discusses theoretical concepts related to the topic such as: tourism, internet, characterization of tourism distribution, disintermediation, reintermediation and new integrated management systems for travel agents. Then, a questionnaire was developed which resulted in 125 valid responses. The data analysis showed that travel agencies are committed to a new type of intermediation based on new technologies, using new
technology platforms to distribute their tourism products and services and to adopt new business models. The study concludes that, only this way, organisations will achieve sustainable growth.​



Info Adicional:
Title: Internet in the intermediation role of travel agents: The Portuguese case Authors: Loureiro, S.; Ferreira, E.S.; Lopes, R. Editors: Pedro Brito, Kim-Shyan Fam Abstract: This article attempts to assess the impact that Internet has in the intermediation of travel agencies operating in Portugal. Firstly, the study discusses theoretical concepts related to the topic such as: tourism, internet, characterization of tourism distribution, disintermediation, reintermediation and new integrated management systems for travel agents. Then, a questionnaire was developed which resulted in 125 valid responses. The data analysis showed that travel agencies are committed to a new type of intermediation based on new technologies, using new technology platforms to distribute their tourism products and services and to adopt new business models. The study concludes that, only this way, organisations will achieve sustainable growth.



Autor:




Clica para continuares a ler...
 
Voltar
Topo